Session 2: Useful, Usable, AND Desirable: How One Washer Changed the Face of Laundry

Play It
58 minutes.
From 11/5/2005.
Laura Vennie and Sara Ulius Sabel, Usability Specialists from Whirlpool

For many, doing the laundry is complicated, time-consuming drudgery. A necessary evil, it is not typically an activity that one looks forward to each week. At least, that was largely the case until Whirlpool Corporation unveiled the Duet(R) Fabric Care System -- a front loading washer and dryer pair that offered consumers a visually compelling, easy to use, high performance alternative to traditional "white box" laundry appliances. This talk explores how a user-centered research and design process was used at Whirlpool Corporation to develop a product that shook-up the laundry industry and radically altered the way that users think about laundry

More about this event is at
http://usability.msu.edu/conf3.asp

Presented by
MSU Usability & Accessibility Center

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This event is part of
Michigan World Usability Day 2005
The MSU Usability & Accessibility Center and the Michigan Usability Professionals' Association join over 100 locations in more than 35 countries to promote World Usability Day. This is also MSU's Third Annual Usability & Accessibility Event.


List all programs in this series

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A co-production of MSU Instructional Media Center and MSU Broadcasting Services.

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